Smit & Dorlas

Smit & Dorlas

Smit & Dorlas/ Brand & Corporate identity REPOSITIONING SMIT&DORLAS THE CHALLENGE Smit&Dorlas has been around since 1822, however through the years they decided it was time for a new look and feel. The same familiar quality but in a modern guise. We...
Legends

Legends

Legends/ Packaging design CREATING A TEA LEGEND THE CHALLENGE As the LEGENDS team wanted to give the brand and its renewed flavor range a makeover, REGGS was asked to develop a new look and feel. The challenge was to develop a relevant business proposition within a...
50 years Andrélon

50 years Andrélon

50 years Andrélon/ Structural packaging design 50 YEARS OF COLLABORATION Andrélon is market leader in The Netherlands for hair care products and has been for many years.Did you know that a third of every hair care product sold in the Netherlands is from Andrélon? The...
BÉ vegetable burgers

BÉ vegetable burgers

BÉ vegetable burgers/ Packaging design A HEALTHY INDULGENCE THE CHALLENGE The message was clear; Create a strong and attractive packaging design that stands out on shelf and sells the concept of vegetable patty as a qualitative and healthy additive to your meal. The...
kips

kips

kips/ Packaging design NO-NONSENSE MEAT THE CHALLENGE Kips is one of those Dutch brands that are in the hearts and minds of everybody who grew up in the Netherlands. It’s a well-trusted retail brand for cut meats, most known for its liver sausages. REGGS was asked to...