Cargonaut
The challenge
REGGS was asked to develop a new identity for Cargonaut. The assignment was strategic: translate three complex products into one story. Over the years, Cargonaut has grown significantly.
-
Their brand story should reflect how they use knowledge and data to drive innovation. The new identity should bring their story to life while keeping it recognizable.
What we created
We created a visual story based on three pillars: "seeing through," "thinking through," and "through data" - or in Dutch: Doorzien, Doordacht, Door data. The new identity called for a new logo, without losing recognizability. The new logo feels open and dynamic and exudes innovation.
The result
The result is an all-round visual story that is fully aligned with the brand. Cargonaut's new corporate identity aligns with its core values and adds value to the company's products and services.