The Heineken Takeover is a smart, entertaining and well produced crowdsourcing activation. With a smart device the public can decide which track will come next.
Just by pushing a red or groen light. Smart, simple, creative and cleverly involving the crowd by giving them the control over their choice of music.
REGGS designed the smart device in a way it is simple, effective and bringing the idea to life.
in Vietnam 03 10 2016 With a population of 8 million, Ho Chi Minh City's transportation...